Services
Make more of every customer relationship.
Independent CRM strategy. Better decisions. More from every customer.
LEDRAN helps businesses get more from their CRM and email, with independent strategy, performance optimisation and ongoing advice.
Doing more has never been easier.
- More activity
- AI makes it quicker than ever to write, build and send. Volume isn't the hard part any more.
- Costlier customers
- Winning new customers keeps getting more expensive, so the ones you already have matter more.
The hard part is knowing what matters, what works, and where to focus.
Four ways LEDRAN helps.
Most people start with the audit. If you already know what you need, start wherever fits.
- 01
CRM Opportunity Audit
UnderstandFind the gaps, uncover the opportunities, and know what to fix first.
- 02
Customer Lifecycle Strategy
StrategiseA better customer journey, from the first hello to the repeat order.
- 03
CRM & Email Performance Optimisation
OptimiseMore from the campaigns and journeys you already run.
- 04
Fractional CRM Strategy & Advisory
ThroughoutAn independent senior partner for your team, to help prioritise, check and improve the work.
A CRM audit for your platform
Understand. Strategise. Optimise.
LEDRAN brings the strategy and the scrutiny. Your team, agency or platform partner keeps the build and the sending.
Understand
Find the gaps, question the assumptions, spot the opportunities.
01 CRM Opportunity AuditStrategise
Decide what matters most, and plan for it with expert support.
02 Customer Lifecycle StrategyOptimise
Test, measure and keep improving. What you learn feeds the next plan.
03 CRM & Email Performance Optimisation
Who LEDRAN works with.
- Founders
- You want more back from the customers you've already paid to win, and from what you already spend on marketing.
- Marketing Directors
- You need clearer priorities, better performance, and numbers you can stand behind.
- Heads of CRM
- You want an expert second opinion, some honest challenge, and more senior thinking time on the programme.